What is Boob Tape: Ultimate Guide [2023]

Boob tape is quickly getting very popular, becoming a staple in the wardrobes of many women. If you’ve heard about boob tape, but aren’t sure what it is or if it’s something you’ll find useful, then this article is for you.

Here, we’ll answer what is boob tape, what it does, how it works, and how to use it. We’ll also answer the most common questions people have about it.

Let’s dive in!

What is Boob Tape?

Boob tape (breast tape) is simply tape that’s specifically designed to be used on your boobs. It will give your boobs lift, keep them in a fixed position, and give you cleavage. Boob tape is a great alternative especially when you can’t wear a bra with your outfit.

What is boob tape

When you see celebrities with perky breasts while going braless, boob tape is very likely the secret.

The good thing about boob tape is that it’s pretty universal, and can be useful regardless of your breast size. For smaller breasts, boob tape will give them a lift and give you cleavage. For larger breasts, boob tape will keep them in place and lifted.

Although it was once used and popularized mainly by celebrities, most notably Kim Kardashian, boob tape is now a widely available item. And unlike in its beginnings when it was pretty primitive, boob tapes nowadays are very high-quality.

They’re also available in a wide variety of colors, and are a good fit regardless of your skin complexion.

Boob tape is a great choice in many situations, with it being most useful when a bra is not an option. In essence, whenever you find yourself in a situation where you can’t wear a bra under your chosen outfit, a boob tape is likely your best option.

A boob tape is a good option even when a bra can be worn. If you’re wearing halter tops, bandeau tops, or v-neck tops, boob tape is a great option so that bra straps aren’t visible. It’s a great alternative to a strapless or another kind of bra.

In essence, with boob tape, you don’t have to worry if it will fit you well since it’s you who decides in what way to tape it. Breast tape allows you to shape your boobs into any form you want.

It’s also a better option than going braless since boob tape will give you support and lift with these kinds of outfits.

Another great thing about boob tape is that you can use it in countless different ways. Due to this flexibility, you can use the benefits of boob tape without it being visible, regardless of the outfit.

You don’t have to look for a bra that will work with your outfit, since boob tape works with any outfit you can think of.

Whether you want to wear a strapless dress, a backless dress, a low-cut top, or any other more creative look, there’s a way to make boob tape work for you.

A woman with boobs taped in the vertical strips style

As universal as boob tape is, there are some women for whom it’s not recommended to use it. Primarily, breast tape is not recommended for pregnant women or women who are breastfeeding. This is due to the increased sensitivity in the breasts of these women.

Boob tape also shouldn’t be used by people who are diabetic.

Another group of people who should be careful when using boob tape is people with extremely sensitive skin. If you think you have such sensitive skin, it’s best that you test boob tape before using it.

You can test it by simply taping a small patch of boob tape on your breasts for 24 hours. If there’s no reaction when you remove it after 24 hours, you can safely tape your breasts with the tape.

Does Boob Tape Work?

A common question people have before buying boob tape is if it actually works. Generally, whether boob tape works or not depends on what you’re trying to do with it.

In general, boob tape works in many situations, such as when you want support or provide coverage for your boobs, when you want to give them a lift, when you want to hold them tighter for a more pronounced cleavage, or when you want to hold larger breasts in position.

Does Boob Tape Work on Big Boobs?

Just as with smaller breasts, a good boob tape will work with big boobs as well. It will support them and keep them in place and lifted. The biggest difference between using boob tape for smaller or larger breasts is how much boob tape you’ll need, with big boobs requiring more boob tape to hold them.

How Long Does Boob Tape Last?

A boob tape will generally hold your breasts for 8-12 hours. This means that you can feel safe that the boob tape will last for the whole night out.

However, how long it lasts will generally depend on the quality of the boob tape, how much tape you use, and how big your boobs are. Wearing boob tape for longer than 12 hours is not recommended, since it could cause irritation.

Is Boob Tape Waterproof?

A good boob tape is completely waterproof. You shouldn’t have any problems if you’re sweating a lot, or even if you’re swimming and wearing it underwater. A good boob tape can be used even with a swimsuit.

Is Boob Tape Reusable?

Boob tape is not reusable. Once a piece of boob tape is used for a few hours and removed, it’s no longer useful and should be thrown away. That’s why most boob tapes come in a roll that’s at least 5 meters (16 feet) long. Depending on how big your boobs are and how much tape you’re using, this should last you for 5-15 wears.

How to Apply Boob Tape

There are actually countless different ways to use boob tape. Which way you should go with will mainly depend on your outfit, and what you’re trying to accomplish. Therefore, the first step before applying boob tape is deciding what you’ll wear.

Once you have chosen an outfit, you can look at the different ways to tape your boobs and see which one is the best for you. That means finding a method to tape your breasts so that the boob tape is not visible, but provides support and lift.

For backless or low cut dresses, you can use the vertical strips style. This style consists of vertically applying 2-4 strips on each breast, lifting them upwards and inwards.

For a criss cross halter top, you can do a variation of the vertical strips style, which will include shorter strips of boob tape.

Another very popular method of applying boob tape is the horizontal strips style. This style can be used for strapless, backless, and one shoulder dresses. It can also be a great choice with halter and tube tops.

The horizontal strips style consists of applying 3 long strips of boob tape horizontally, from one side of the breasts to the other (from one armpit to the other one). These strips will give your boobs lift and give you cleavage.

What is Boob Tape Infographic

What is boob tape Infographic - This answers questions such as what is boob tape, does boob tape work, is boob tape waterproof, is boob tape reusable, and so on


Boob tape is an increasingly popular wardrobe item, and it can be incredibly useful. It’s a great alternative to a bra in many situations. In this article, we discussed what is boob tape, does it work, what it does, as well as many other questions related to using boob tape.


What Does Boob Tape Do?

Boob tape can do a lot of things, depending on the way you tape it. It can give smaller boobs a lift, and it can keep larger breasts fixed and lifted. Another great thing a boob tape does is that is gives you a great alternative for literally any outfit, whether you’re rocking a backless, strapless, low-cut, or any more creative look.

What Can I Use Instead of Boob Tape?

Boob tape is the only product that’s specifically designed to be used on your boobs, so you shouldn’t really use anything instead of it. If you really don’t want to use boob tape for some reason, you can look into using gaffer tape, medical tape, or kt tape. Still, boob tape is your best alternative.

Does Boob Tape Hurt?

If used correctly, boob tape should not hurt. Generally, applying and wearing a boob tape is painless. The only part which can get painful is removing the boob tape. However, if you do it right, removing the boob tape is straightforward and painless. After all, boob tape is specifically designed to be used on your breasts.

Can You Swim With Boob Tape?

You can swim with boob tape on, since most good boob tapes are waterproof. Therefore, sweating, swimming and wearing boob tape underwater are all viable options.

Is Boob Tape Comfortable?

If used correctly, boob tape is extremely comfortable. In fact, this is one of their big advantages over wearing bras, which can often be quite uncomfortable.